LAUREN BORDUCCI: FROM GUESSWORK TO A SYSTEM THAT WORKS

Something didn’t feel right to Lauren Borducci.

“I was teaching group classes, and I didn’t like putting people through movements and workouts that didn’t make sense for them,” said the 41-year-old who lives in Brooklyn, New York.

So she decided to venture into a more personalized approach to fitness.

Borducci started her own company—LB Fitness and Wellness—and began working with clients in a one-on-one setting. Eventually, she created her own screening and assessment process for her clients “based on what I had learned through my experience in athletics,” she said. 

“I just kind of pieced together everything I had learned, but I knew it wasn’t as systematic as it could be. I just kind of lacked confidence that it was the best way to assess my clients,” Borducci said. 

As she continued to grow her own personal training business, which was mostly made up of various moms from her children’s school, she stumbled across OPEX.

“It just made so much sense to me,” she said.

Borducci didn’t hesitate to sign up for the OPEX Coach Certificate Program (CCP), which she completed in September of 2019.

“I couldn’t believe it. I submitted my final project and got a response from James (FitzGerald) right away. And I mean, it was lengthy,” she said.

On the other hand, hearing back from FitzGerald so quickly after handing in her final projects shouldn’t have been a surprise to her, as this efficiency is something that she had grown accustomed to with OPEX, she explained. Efficient systems, specifically.

This became particularly apparent to Borducci during her final project, where she was asked to put seven clients through the assessment process. She now had confidence that she had the skills to properly assess and consult with her clients, and create individual programs that would maximize their results. 

“Obviously there are differences from person to person, and that’s the beauty of it, but I now had a system—a framework—behind my coaching that just works so much better,” she said. 

A second big takeaway Borducci said she took from the CCP was the idea of understanding the importance of a person’s purpose. 

“I learned I really need to help my clients figure out what their purpose is, so that the training I give them, or any prescription I give them for that matter, can be linked to their purpose,” she said. “Understanding what the intention is behind every activity, in everything you do, will make a big difference when you step in to execute (the plan).”

She added: “The CCP also helped me see the importance of applying sound principles. There’s no one answer or silver bullet solution, whether that’s nutrition or fitness. Keto isn’t the one answer, or high intensity isn’t the one answer, so it’s important to have sound principles underlying what you’re doing. Sound principles, but be open to always question yourself and what you read.”

Today, Borducci is applying these principles and systems to her individual program design and personal training clients, and credits OPEX and the CCP with taking her to a new level.

“I’m just so much more confident in what I’m doing now,” she said. 

Learn the same principles and systems that help Borducci transform her coaching practice with our Coach’s Toolkit. This free download will introduce you to the entire OPEX System of Coaching. Get the education you need to start changing your career today.


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